Frequently Asked Questions

Clear answers to the questions we’re asked most often, about how we work, what to expect, and whether we’re the right fit.

How We Work

What We Do
(and Don’t)

Reporting & Communication

Engagement &
Timing

Common Questions

What services do you offer?

Programmatic and retargeting, geofencing, CTV/YouTube, SEO, SEM, social and reputation, web development, content and creative, media buying, and copywriting/editing.

How do you measure success?

We align KPIs to business outcomes, funded accounts, qualified leads, booked jobs, and pipeline. You get live dashboards and a monthly readout with clear next steps.

How soon will we see results?

Paid media can move within days to weeks. SEO typically shows meaningful traction in 3–6 months, with compounding gains over time.

Who does the work?

A senior-led team. We manage strategy and execution in-house and tap vetted specialists as needed.

What does onboarding look like?

Discovery and goal-setting, analytics and conversion tracking setup, channel plan, creative and landing pages, then launch with weekly optimizations and monthly reviews.

Do you require long-term contracts?

We’ll match your procurement needs. Many clients start with a defined pilot and then roll into ongoing management.

Can you work within our budget?

Yes. We plan channel mix and pacing to your budget, focusing on the highest-impact opportunities first.

Are you familiar with bank and credit union compliance?

Yes. We support compliant creative, audience targeting, and record-keeping, and we coordinate with your compliance team.

What platforms do you use?

Industry-standard tools for analytics, ad buying, call tracking, and reporting—selected based on your needs and stack.

How often do we meet?

Expect a monthly results review with action items, plus check-ins as needed during launches or tests.

Still Have Questions?

Book a 20-Minute Consult or give us a call for more information.